ABOUT US

ABOUT METRIC

Metric Marketing Solutions is a boutique agency located in the central Connecticut region. Offering a variety of digital marketing solutions with a key emphasis on incorporating data into driving business strategy, Metric takes the guessing out of what marketing efforts will work best for your company. Businesses that seek a deeper understanding of the connection between their marketing efforts and business success continue to look to Metric for the consultation, mentoring, and execution needed to move from good to great.

Founder & CEO
Laura Merola

lover of data, marketing, and
making her clients happy.

Professionally, Laura discovered her passion for data while working in different marketing departments throughout the course of her professional career. Building marketing strategy while incorporating key data analysis principles quickly became Laura’s penchant, which proved her success time and again as she took on different roles at several B2B and B2C companies within a variety of different industries, notably education and manufacturing. Metric Marketing Solutions is the first company Laura began on her own and believes her experience with understanding the needs of business owners and what it takes to develop a strong and successful marketing strategy, coupled with her positive and innovative attitude is a recipe for marketing success.

Personally, Laura is a proud “mompreneur” who loves spending time with her family and pugs. You can find her immersed in books when she has down time, as the student in her never stops asking questions and seeking more knowledge, or in the kitchen pursuing her passion of culinary exploration.